Web Design Services in Lafayette, IN

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Websites That Do More Than Look Good

Your website is the hardest working member of your marketing team, or it should be. Adaptable Marketing designs and builds custom websites for businesses throughout Lafayette, West Lafayette, and the Greater Lafayette area that are clean, conversion-focused, and built to communicate clearly from the first click. We specialize in Squarespace website design and development, creating sites that are easy to manage, optimized for search, and built around your specific business goals.

What We Build

Every website we design starts with your goals — not a template. Here's what that looks like in practice.

Custom Web Development

A website should feel like your business, not a generic theme with your logo dropped in. We design every site from the ground up around your brand, your audience, and what you need your website to accomplish.

  • New Business Websites

  • Website Redesigns

  • Landing Pages

  • Multi-Page Business Sites

Used for: Establishing a professional online presence that reflects who you actually are

Squarespace, WordPress, and Framer Website Development

We build primarily on Squarespace, one of the most powerful and manageable platforms for small and mid-size businesses. For projects that require more custom functionality or a more design-forward build, we also work in WordPress and Framer. Either way, you get a professionally designed site built on the right platform for your specific needs.

  • Squarespace Design and Build

  • WordPress Design and Build

  • Framer Design and Build

  • Website Redesigns

  • Platform Migration

Used for: Businesses that want the right platform for their goals, not a one-size-fits-all solution

Mobile Responsive Design

More than half of all web traffic comes from mobile devices. Every site we build is fully responsive, designed to look and function perfectly on desktop, tablet, and smartphone without compromise.

  • Mobile Optimized Layouts

  • Cross Device Testing

  • Fast Load Times

  • Touch Friendly Navigation

Used for: Ensuring every visitor gets a great experience regardless of how they find you

Search Engine Optimization (SEO)

A beautiful website no one can find is just an expensive business card. We build SEO best practices into every site from the start — from page structure and metadata to local search signals that help Lafayette area businesses get found.

  • On Page SEO Setup

  • Local SEO Optimization

  • Meta Titles and Descriptions

  • Google Search Console Setup

Used for: Helping your website show up when potential clients search for what you offer

Photo and Video Integration

Your website is only as strong as the visuals on it. Because we also handle photography and video production in house, we can build your site and shoot the content that goes on it — creating a cohesive final product most agencies can't offer.

  • Brand Photography for Websites

  • Hero Video and Background Video

  • Team and Headshot Photography

  • Project and Portfolio Galleries

Used for: Businesses that want their website and their visual content to work together seamlessly

Website Management

After your site launches, keeping it updated and secure is just as important as the build itself. We offer ongoing website management so your site stays current, functional, and performing the way it should.

  • Content Updates

  • Software and Security Updates

  • Performance Monitoring

  • Ongoing Technical Support

Used for: Businesses that want a website partner, not just a one-time build

Award Winning Website Design

Our work has been recognized by the American Advertising Federation with multiple ADDY Awards for website design — one of the most respected creative competitions in the advertising industry.

2024 Gold ADDY Award — Website Design, Original Builders Construction Group American Advertising Federation

2025 Silver ADDY Award — Website Design, Carpenter's Crew American Advertising Federation

Laptop displaying a website for Carpenter's Crew, a construction or carpentry service, on a wooden desk with a modern lamp and wooden slat background.

A Web Designer Who Understands Marketing

Most web designers focus on how a site looks. We focus on how it works. Every website we build is designed with a clear purpose, to communicate who you are, convert visitors into leads, and support your broader marketing goals.

Because we handle video, photography, and branding in addition to web design, your site gets built with the full picture in mind. The visuals, the messaging, and the structure all work together instead of being pieced together from different vendors.

And because we work across multiple platforms including Squarespace, WordPress, and Framer, we recommend the right tool for your specific needs rather than forcing every project into the same box.

About Us

What Our Clients Say

"What he delivered was exceptional and has set our company up for future success. Temo was responsive to all communication and thorough in understanding who our company was and where we are going."

Alec Williams — Owner, Heartland Concept Website Design and Brand Development

Multiple computer screens displaying a website about home renovation, including images of wooden flooring, decor materials, and a woman with long blonde hair.

Who We Work With

We design websites for a wide range of businesses and organizations throughout the Greater Lafayette area.

  • Local service businesses and retailers

  • Construction and trades companies

  • Technology and IT firms

  • Professional service firms and consultants

  • Real estate agents and property developers

  • Nonprofits and community organizations

  • B2B companies ready to upgrade their online presence

Frequently Asked Questions

  • We build on the platform that makes the most sense for your business. Most of our projects are built on Squarespace, WordPress, or Framer depending on your goals, budget, and how hands-on you want to be after launch. Every recommendation is based on what works best for you, not what's easiest for us.

  • Most websites are completed within four to eight weeks from kickoff to launch. Timeline depends on the scope of the project, how quickly content and feedback are provided, and any custom functionality required. We'll give you a clear timeline before the project starts.

  • Yes. Once your website is complete and paid for, it's yours. We'll walk you through everything you need to manage it independently after launch.

  • Yes. Every site we build includes foundational SEO setup, page titles, meta descriptions, header structure, local search signals, and Google Search Console integration. For businesses that want to go deeper on SEO, we can discuss ongoing support as part of a retainer package.

  • Absolutely. Website redesigns are one of the most common projects we take on. Whether your current site is outdated, hard to navigate, or just not converting visitors into leads, we'll assess what's working and what needs to change before we start building.

  • Every website is scoped based on your specific goals, number of pages, and functionality required. Our website projects start at $10,000 for a professionally designed, conversion-focused site built around your brand and business objectives. More complex projects involving custom functionality, photography, or video integration are scoped accordingly. What sets us apart is that you get more than a website. You get a strategic creative partner who handles the design, the messaging, and the content under one roof. Reach out and we'll have an honest conversation about what makes sense for your goals.

  • We're based in Lafayette, Indiana and serve businesses throughout West Lafayette, Tippecanoe County, and the Greater Lafayette area. We also work with clients across Indiana when the project is a good fit.

Ready for a Website That Actually Works for Your Business?

Whether you need a brand new site or a redesign of what you already have, let's talk about what your website should be doing for your business.

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Our Work